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小國大品牌:從委託代工到自創品牌的競合轉身=Branding Through Dynamic Co-Opetition
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|a小國大品牌|dBranding Through Dynamic Co-Opetition|e從委託代工到自創品牌的競合轉身|f中衛發展中心,侯勝宗合著
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|a圖書
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|a初版
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|a台北市|c中衛發展中心發行|d2017.6
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|a經營管理系列|v50
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|a品牌
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|a侯|b勝宗|4著
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|a中衛發展中心|4著
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